Tuesday, October 27, 2015

In Class Lab 10/27

Summary: This ad is showing a young looking girl with one of the effects of smoking. If you had white teeth before and a beautiful smile then start smoking, you will end up with yellow teeth which doesn’t make you have an attractive smile.

Paraphrase: When people smoke their bodies will pay for it. One of them is getting yellow teeth. With your yellow teeth you are more likely to contract gum disease. A smoker with gum disease is more likely to also lose their teeth, more than the average person

Quotation: “Smoking can cause yellow teeth and serious gum disease that makes it more likely to lose your teeth than someone who doesn’t smoke.”(The Real Cost Campaign)

Summary, Paraphrase, and Quote

Summary
In Melissa Rubin's analysis "Advertisements R US", Rubin's analyses a Coca-Cola ad to show how the company uses their ad to appeal to the current society and subliminally show their product as a universal symbol of relaxation and an object of refreshment, and using their product resulted in a life with these qualities. (176-181 Rubin)

Paraphrase
Melissa Rubin points out an aspect of the people in the ad, the race. Coke depicted every person on the ad as white or Caucasian to appeal to the main audience because of all the racial prejudice going on at that time. Only showing African-American people if they were famous, such as Louis Armstrong, Duke Ellington, and Graham Jackson. The company depicted white people as "regular" and "normal" while depicting African-American people as weird and different unless they amounted to some sort of fame (180 Rubin).

Quotation
". . .  their enormous success eventually meant that Coke ads helped shape the American identity. In them, Americans always appear smiling, relaxed, carefree, united in their quest for well-deserved relaxation and refreshment . . . The message: theirs is a life to be envied and emulated, so drink Coca-Cola and live that life yourself" (180 Rubin).

Thursday, October 22, 2015

In Class Lab Textual Analysis Paper 10/22

1.     PETA (People for the Ethical Treatment of Animals)
Freedom for Animals
Mercy for Animals
ASPCA (American Society for the Prevention of Cruelty to Animals)
  
  2. People who use products that can make animals suffer. These ads are targeted towards people who are against animal cruelty or towards the common consumer to convince them to be against animal cruelty.

3. We can tell this by the words they say like: “300,000 animals lab animals suffer each year,” “please don’t wear any fur,” and, “don’t judge animals by their history.”
 
4. The purpose is to stop animal cruelty and testing.

      5. They ad pictures of animals to make readers feel emotions towards their cause. They added celebrities in some of the ads to draw attention as well. All the ads try to make you feel sympathy, compassion and emotionally moved by their stories.

 6. There is a pit bull who had a past of cruelty who wants a home and a sad pig behind bars. Pigs are being crammed in a cage that is barely longer than it is and will never breathe fresh air or see the sun. (ASPCA)

7) These ads are raising awareness to the cruelty of animal testing and abuse and well as wearing fur and judging an animal by it’s past. Overall, they want animals to stop being treated like dirt and start receiving the love and compassion they deserve.

"Thinking About the text" Coke



1. Melissa Rubin points out that at the time the ad was relevant, white males pretty much dominated the society, and who are the main type of people on the front of the ad? White males. The people making the money for their families that people thought should be rewarded…. With Coke.
2. Rubin incorporates historical context by talking about the army, and how Coca-Cola was a refresher for the soldiers, and lucky enough for them, a bottle of coke was only 5 cents for people who were actively serving. This is also mentioned at the bottom of the ad in the analysis.
3. As mentioned before, the only people in the ad were white people, and the type of people that were mainly featured were white men. Around the 50’s, there was a lot of racial prejudice, and if the main consumers / buyers of the product were racist, they would obviously try to favor the buyers in the ads. They actually did feature African American people in their ads in the forties and fifties, but only really famous people like Louis Armstrong.
4. After looking up Coke ads today, I immediately notice differences that relate to this era. One ad in particular was very sleek and minimalist, which is very popular nowadays. The same ad also had a “hashtag”. Hashtags are a trend that are used on multiple social media sites used by a lot of people. Coke ads really do try to reflect the values of it’s era.

Wednesday, October 21, 2015

Coke Summary



The analysis “Advertisements R Us” is written by Melissa Rubin in our English textbook, “Everyone’s an Author”. In her analysis, Rubin talks about how Coca-Cola ads in the 1950’s persuaded the buyers. The ads would persuade people by adding different details in their ads such as words, pictures or sentences that relate to the buyers. For example, on the ad in Ruben’s analysis, there are a good amount of people, but in the very front, are white male men in some type of outfit or uniform such as a business suit or an army, navy, or air force uniform, obviously pointing out their target buyer were these people, and they dominated society. According to the analysis, Coca-Cola was very popular with people in the military no matter what branch. Coke even lower the price for people who were currently serving wherever they were. Coke was a national symbol for victory to many people.
 When comparing ads that were made fifty years ago to today, there is obviously a huge difference. In order to please current day buyers of Coca-Cola, they have more diverse people in their ads, more people of different races, gender, etc. Overall, we think these ads aren’t as persuasive as we think, but they most certainly are.

Tuesday, October 20, 2015

"Stay Sweet As You Are" 10/20/15

The paper fits the criteria for an analysis paper by having a topic, AKA how advertisements have been pushing women to think the ultimate goal is to get married, and to do that, you have to be beautiful, clean, have clean teeth, etc. The author makes the audience care by showing how women are being unfairly treated, and how men aren't held to the same standards as them. Lantry expresses his stance, that women are objectified in ads and gives support. He considers the larger context by describing when the ads were created (20's, 30's, and 50's) and who the target audience was (women and teenage girls). The author considered the design and added the actual ads to his analysis, which helped his overall thesis, and helped the reader understand visually. Lantry showed connections with the words and the pictures on the ads, something that I would not have realized when reading it, such as how Resinol Soap showed that the dream for women was to get married to a man. Overall, the author does meet the criteria for an analysis paper and showed me some "subliminal" parts of ads I didn't see or understand until now, and how it really objectifies women.

Collaborative Exercise 10/20

You have to appeal to your audience
You have to do a lot of research
Make sure your evidence supports your stance
Make sure you are clear with your audience so they aren’t confused
You have to be interested in your topic
Rhetorical, cause, data, and process are all kinds of analysis
Rhetorical analysis represents the opposite opinion
Cause analysis you look for why something happened
Data analysis you find patterns in the information given or gathered
Process analysis you decided if your analysis will be informational or instructional, informational tells how something works and instructional tells how something is done.

Monday, October 19, 2015

Personal Narrative



Jacob Kirsch
10/19/15
English 101
Dr. Sonia Begert
It all started in September 2007 when I attempted to write my first real essay. It was the first day of school, so everyone was excited. We had to wait outside of the school in an area sort of like a college quad until our teacher, Mr. Brennan, opened the door. We would often get cold really fast since fall was right around the corner. The quad-like area was somewhat depressing, just a lot of concrete and a couple of blue picnic tables with benches attached to them. Dead leaves would often blow around like tumbleweeds in a desert. Since the whole classroom had to wait outside, most people got acquainted before we even got into the room. I checked my crappy glow-in-the-dark watch that I got out of a Rice Krispies cereal box. It was one minute until 8:45, when school was supposed to start. All of a sudden the worn blue metal door opened and we saw a tall bald man who looked like Mr. Clean, with some kind of beard/mustache combination. It was Mr. Brennan. He seemed happy to see us, and impatiently invited us in.
The classroom was pretty…. Interesting. It had brick walls, hideous blue and brown carpet, some bright orange counter tops that lined two walls, and a humongous heater under a window that overlooked the “quad”. There were about seven tables in the room with names on them. The tables had a “wood-like” plastic pattern surface, which sat four to each. We quickly found our spots and sat down. Before we could start chatting with our tablemates, Mr. Brennan began his introduction.
“Welcome to the 3rd grade!” He exclaimed. “I’m Mr. Brennan, your teacher for the entire year. I’m so excited to be working with you!”
He continued introducing himself, talked about the class, and assigned our first project, an essay. Mr. Brennan handed out a paper, our first prompt. I took out my red notebook and placed it on the table in front of me, I was ready. The prompt read “Talk about your favorite type of dog and why it is your favorite! Your favorite dog could be any type of dog, real or fictional. Creatively write your essay in a five paragraph essay form.”
I had to do a double take. “What was a five paragraph essay form?” I thought. “Was I supposed to learn this last year?” Panic started creeping in, my skin started to crawl. I just kept staring at the prompt as time flew by faster than a military jet. As it did, anxiety engulfed me. About 2 hours later (which seemed easily like 5 minutes), we were dismissed for lunch.
 My classmates and I made our way to the multipurpose room, a huge gym-like area where we also had P.E. The floor was light brown hardwood with blue, red, and yellow painted lines for basketball and other sports. The room was illuminated by huge windows near the ceiling, 3 four paned windows per wall. Even though the majority of the students went up in line to buy hot lunch, I never did. I sat down at one of the brown fold-up tables, put down my red rectangular prism-like lunchbox, took in some air, and let out a huge sigh. I had no idea what I was doing, I couldn’t even touch my food. This essay was one of my biggest challenges yet. A challenge that I didn’t even know how to begin.
At the end of lunch, we were instructed by the lunch lady whose main job was to make sure we weren’t up to any shenanigans at lunch, to go back to our class. As I stumbled out of the multipurpose room, I felt as if I was about to burst out crying. Why was I not able to do this? Everyone else seemed to have an amazingly easy time with this project. I felt so ashamed and secluded, like I was stupid for not knowing how to write an easy five paragraph essay.
My class walked back to our room. Everyone took their seat and continued to work on our essays. I just kept staring at the prompt, occasionally acting like I was writing my essay in my notebook. About 10 minutes before class got out, I snuck out the door that connected to the hall, and hid in the bathroom until class was out so I didn’t have to turn in all zero pages of my essay. I ran to the bus, and couldn’t even thing about anything else for the rest of the night.
The next day turned out to be different.  Mr. Brennan handed back essays, not mine of course, and asked some of my peers to read theirs, luckily I wasn’t chosen. As I listened to my classmate’s essays, I tried to understand the form, and it still didn’t click. Some of their essays were very creative, especially this one guy’s whose favorite dog was a blue one with rainbow polka dots. It was weird, but still very enjoyable. Later, we were dismissed for lunch, Mr. Brennan stopped me right in my tracks.
“Jacob,” he said in an expressive voice, “I didn’t see your essay in the stack of ones I received, did you hand it in?”
I confessed. I told him that I didn’t do any of it, and because I didn’t know how to.
“Well why didn’t you ask for help?” he asked. I looked at the ground and remained silent with embarrassment.
“Alright,” he sighed. “Stay in here during lunch and I’ll explain it to you.” I was just happy I didn’t get in trouble.
Mr. Brennan urged me to grab a chair and come sit next to him in front of his computer. He pulled out his pesto spaghetti that he had packed for lunch, and opened a Microsoft word file on his computer.
“This is my template essay that I show to students who are having some trouble with theirs,” he said with some kind of proud tone. “You’re not the only one who didn’t understand, so don’t worry.”
He voiced that multiple students came up to him yesterday, not understanding how to write the essay. And just like that, so much anxiety and worry slid off my shoulders like a newly polished hockey puck on ice. I pulled out my notebook and started to take notes while Mr. Brennan slowly ate his green-speckled noodles.
“In a five paragraph essay, each paragraph should have at least 5 sentences. its first paragraph, is your introduction.” I started writing furiously in my notebook. “The first sentence is your opener, a short sentence about the main idea of your topic. The next three sentences should be your main points about your essay. For example, in yesterdays prompt, your main points would be why your favorite dog is your favorite.”
He described some creative examples like “because my favorite dog changes color” or “because my favorite dog sings”. I slowly started to understand everything as he went on to cover the last sentence of the first paragraph and the next 4 paragraphs. I was confident I was going to do this right. As Mr. Brennan finished up my classmates started to enter the room.
“I’m going to give you time to work on your essay out in the hall for the rest of the school day.” Mr. Brennan uttered to me. He ended up printing out his template for me to use, so all the stress notes I took and the cramp in my hand from writing too fast was ultimately for nothing. I thanked him an easy one thousand times, then skipped out into the hall. I put the prompt and my notebook on the only work space in the hall. It was a tan desk that was attached to the chair like you would see in 90’s movies. As I sat down, every word and sentence came to me so easy. Every minute I would look at what I wrote and then look at the template to make sure I was writing everything correctly in the correct form. School dismissed at 3:15, and I surprisingly ended up finishing it at 3:10. I was so happy and proud of myself. I had completed my first essay. I ripped the pages out of my notebook, ran into the classroom to staple it, and handed it in. Mr. Brennan read over my essay and gave me a huge smile.
“It looks great, Jacob!” he chuckled. “I bet next week’s essay will be even better!”
My smile morphed into a face of disbelief. I asked him to repeat.
“Next week’s essay…. We have one every week.” Something I apparently missed in the introduction. I turned around, walked to my seat, sat down for the last few minutes, and tried to focus on the work of art I just finished, not what he just shared with me. I had completed my first essay.
Even though some students and graduates say that a majority of the information they learn in school they will never use again, I knew the 5 paragraph essay form was different. I will forever be thankful to Mr. Brennan for sharing a literary method and tool that will help me with my education path for the rest of my life.